Every real estate agent has the same goal: get as many leads as possible. The more leads you have, the more chances you create to convert them into customers. But leads don’t appear out of nowhere. You need to keep your eyes and ears open all the time and keep going through potential leads. Needless to say, with the competition around, everyone wants to edge ahead of others. But the best way to beat the competition is to buy real estate leads.
Are real estate leads worth buying? Will all the leads convert into customers? You may have various questions in your mind already. Here are some of the frequently asked questions that usually come into the minds of real estate agents before they buy real estate leads.
Q: Is it a good idea to buy real estate leads?
A: It most definitely is. Otherwise, it’s difficult to find leads in the market. With real estate leads, you know where to start from. It gives you the platform on which you can build your business. Imagine your competitor trying to generate leads alone while you already have five clients in hand because you purchased the leads. That’s the headstart you and your business need to stay ahead in the rat race.
Q: How will you get real estate leads?
A: YouTube and Facebook are two platforms from where you get most of the leads. Facebook is the starting of your leads cycle. This is the place where you get cheaper and faster leads. It’s where people express their desire to buy or sell properties. Therefore, it may take time to convert the leads into customers. YouTube provides leads with higher intent. You need to optimize your campaign and move to appointments where you can show the properties to your clients.
Q: Do most real estate agents buy leads?
A: Those who are aware of the system don’t hesitate to spend money on buying leads. They know the potential of this system and believe that investing in leads can provide a handsome ROI.
Q: Are free leads better?
A: They are not. Free doesn’t always mean good. It’s like finding a needle in a haystack. You may follow up leads the entire day but it may not result in success. Buying leads assures that you get genuine leads that can convert into customers.
From Cold to Sold is one of the platforms from where you can buy real estate leads. The creators analyze thousands of data every week and put together leads based on specific locations.